I’m excited for Benefit’s, They’re Real! Push-up Gel Eyeliner, said to be launched on June 27th. Come on, I know you can understand the pains and frustration of doing a perfect cat-eye or your eyeliner is on point on one side, and the other…let’s just say they didn’t seem to get the memo.
It’s supposed to hug your lash line to give you the closest, precise line. It’s a matte black gel formula that claims to not budge or smudge throughout the day; the site says that it is waterproof. The packaging design is a first ever, to give you the most precise line that hugs your lashes so it looks like you have bigger eyes. The way that it’s angled is supposed to help you create the perfect cat eye every time, to make it easier to create an even line, and help both eyes look identical. It’s design and purpose is to help make the process quick and easy, as well as flawless each time.
There have been reviews going up by those that received a sample or the actual product to test before it launches to the public. I’ve only read good reviews around on other blogs and on Benefit.com. Honestly, I’m a little skeptical on if this is really that good, but because of all the hype and talk and good reviews, I have high hopes. Hopefully it’s as good as every one says.
Readers, what do you guys think? What are your thoughts on this new product? Let me know in the comments below.